The 3 elements of trust

People are more likely to trust leaders who understand and embody the 3 elements that underlie trust. These are:

  1. Positive relationships (the extent to which a leader creates positive relationships with others),
  2. Good judgment/expertise (when making decisions and responding to problems), and
  3. Consistency (the extent to which leaders walk their talk and do what they say they will do).

For people to trust a leader, all 3 of these elements need to be above average in that leader’s behaviour. To find out more, go to

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